Pubblicato il Lascia un commento

Oakley Inc.: dalle piste della California ad azienda leader nel settore

Oakley_logo_1

Oakley Inc., situata a Foothill Ranch (in California), produce occhiali da sole, visiere sportive, occhiali da sci/snowboard, orologi, abbigliamento, zaini, scarpe, montature e altri accessori. La maggior parte degli articoli sono progettati in casa presso la loro sede, ma alcuni paesi detengono disegni esclusivi rilevanti per il loro mercato. Oakley attualmente detiene oltre 600 brevetti per occhiali, materiali e attrezzi performance.

Oakley fu fondata da James Jannard nel 1975 nel suo garage con un investimento iniziale di $ 300. Il nome “Oakley” è venuto dal cane di Jannard, un Setter Inglese. Jannard ha iniziato vendendo quello che lui chiamava ‘The Oakley Grip’ dal retro della sua auto alle gare di motocross. Le sue manopole da moto erano differenti dalle altre disponibili al momento, poiché utilizzavano un materiale brevettato noto come ‘Unobtanium’, una creazione di Jannard. Il materiale viene ancora usato per fare gli earsocks sugli occhiali Oakley e i naselli. Oakley ha continuato a produrre guanti, manopole, gomitiere e occhiali per la BMX.

I primi occhiali da sole Oakley furono i Factory Pilot Eyeshades. Successivamente si aggiunsero gli Oakley Frogskin, uno stile di occhiali da sole casual, che al momento sono gli occhiali del brand più venduti ed apprezzati.

Oakley ad oggi è uno dei Brand più apprezzati e diffusi al mondo, lo si può definire un colosso a livello mondiale  di vendita di occhiali da sole in tutto il globo.

Gli occhiali da sole Oakley sono anche usati da alcuni dai maggiori personaggi sportivi del momento tra cui Valentino Rossi e Marc Marquez per citare la Moto GP e Fernando Alonso e Sebastian Vettel invece per citare la Formula 1, infatti la Oakley ha lanciato varie linee di occhiali ispirati a questi grandi personaggi e ai loro rispettivi sport.

Pubblicato il Lascia un commento

Ready for the winter season 2014-15?

 Ready for the winter season 2014-15 ?….There are still a few days and start again with the winter season 2014-2015, the news will be multiple, we have placed great emphasis on tradition and quality of the products. Favourite brands that have an established historical tradition but also a good quality / price ratio. We place great emphasis on metropolitan style for those who like the simple life, they demand quality garments to wear, do not like to appear.
All without distorting our tradition has always been to have excellent tissue.

We continue working with the NITRO SNOWBOARD for the winter season and again our association StreetCultureAssociation whose rib activates the SNowBoardClub Lamezia Terme, for more info contact us.

Also very potenziaremo web communication, we will give priority channel eCommerce Directory to our little store can expand into new markets. Besides, you can buy our products through paypal or no paypal through a secure system for transactions. The communication with you the customer will be handled through email, Facebook or Twitter contacts below:

Email: genovesestore@gmail.com
Facebook: Genovese Store since 1830
Twitter: @genovesestore

While the last official Youtube channel will have its relevances in our strategy, we will give the news even while on pinterest and tumblr istagram will showcase our instantaneous.

Recall that we adopt in-store payment system SUMUP by phone or tablet you can make safe the transaction.

Stay connected with us

soon

The staff of Genovese store since 1830

Pubblicato il Lascia un commento

rip curl surf style

rip curl surf style is a The year: 1969. A man called Armstrong is about to walk on the moon. In Australia, surfing is at a curious stage of its development. The “short board revolution” of 1967 has created a frenzy of experimentation in surfboard design and surfing technique. In the cool climate of Victoria, sanity prevails in design and technique, if not in the temperaments of the surfers. The cold, always a great leveller, has created a hardy breed of surfer who has no time for the hoopla and hype of the glitter beach capitals of the world. And by 1969 these like-minded souls have begun to gravitate towards the equally no-frills seaside town of Torquay, just a couple of kilometres away from Bells Beach, home of some of the most challenging waves in Australia. And it is into this environment that Doug “Claw” Warbrick and Brian “Sing Ding” Singer decide to pitch their fledgling surf company, Rip Curl. And yes, it will be called Rip Curl. Rip Curl Surfboards did well in a highly competitive market which had opened up in response to the revolution in design. Pioneers like Gordon Woods and Barry Bennett in Sydney and George Rice in Victoria had been joined by hundreds of wide-eyed hopefuls operating, like Rip Curl, out of garages and tool sheds.In many cases enthusiasm and innovation overshadowed technical expertise and quality, but Rip Curl concentrated on producing a small number of functional surfcraft for local waves. In 1970, however, Warbrick and Singer made the decision which changes forever the nature of their fledgling company. Looking at the essential needs of their fellow surfers in cold-water Victoria, they see that one – a board to ride – is being serviced by too many companies, while the other – a wetsuit to keep out the cold – is being serviced by only two, one of whom makes wetsuits for divers and has only a marginal commercial interest in surfing. Rip Curl took over an old house in Torquay and the partners made a small investment in a pre-World War II sewing machine. They put together a crew of locals and went into production, cutting out the rubber on the floor and handing the pieces to an over-worked and underpaid machinist. By today’s standards, the prototype Rip Curl wetsuits were primitive, but they differed from others on the market in that they evolved through interaction with surfers. The people who ran the company were – and still are – the test pilots. There can be no more direct line of communication… A couple of odd figures arguing in a garage… Two young men, and hardy souls at that, because it is the dead of winter in a cold part of the country, but they are both wearing thongs – good old Aussie flip flops – although one of them has made a concession to the climate by wearing thick football socks with the rubber. They call themselves “Sing Ding” and “Claw”, and surrounding them are foam surfboard blanks and tins of nasty chemicals. It is not a safe environment and if tempers flare any more the whole lot might go up in flames. “Well,” says the young man with gingery hair and a moustache (“Sing Ding”): “I reckon it’s a bloody stupid name, but I’ll run it past my kids and see what they think.” The other man (“Claw”) jumps up and down on the spot like a demented jack-in-the-box, screaming: “It’s a great name! You rip the curl! Get it? The grommets will love it!” Continua a leggere rip curl surf style

Pubblicato il Lascia un commento

Asics Gel Lyte iii

asics gel lyte iii is a runner from Asics that was first released in 1991. The most immediately recognizable aspect of the Asics Gel Lyte III is the unorthodox split tongue set up. The Asics Gel Lyte III has long been the go-to model for retro treatment within the Asics lineage, being outfitted with countless collaborations and enjoying a particularly strong following in European markets. Click in for the most up to date Asics Gel Lyte III release dates, information, and colorways

Available Now in store and on-line shop form info send email

Asics Gel Lyte III
Asics Gel Lyte III
Pubblicato il Lascia un commento

suunto watch

suunto watch was founded in 1936 when its founder, engineer Finnish enthusiast Tuomas orietering Vohlonen, he invented the method for mass production of liquid compasses. Since then, Suunto has always been at the forefront of technology innovation in the field of sport. Leader in the design and manufacture of dive computers, watches for sports and precision instruments, Suunto has become a reference point for the adventure lovers all over the world.
Suunto. where they meet the purity of design, technology, performance and craftsmanship to evoke emotions. We want to create watches and tools for sport most desired to mond. Our products are masterfully designed to ensure optimum performance even in the most extreme conditions and to make the wearer proud ……

for details on pricing and orders contact me by email …….

Pubblicato il Lascia un commento

The online shop is now active

The online shop is now active, you can purchase our products directly from our website in a very fast way.  Click on the link allegato, after you go to shop and choose the product, please follow the whole process (for further information on the product before ever sent an email) and choose the method of payment you can opt for: cash on delivery, payment by credit card , payment by paypal for owners of a paypal account or you can choose to pay even if you do not have a paypal account in the same screen all once you have registered. If you encounter problems please send us an email we will instantly

Lo shop online adesso è attivo, puoi acquistare i nostri prodotti direttamente dal sito in modo molto veloce. clicca sul link alegato, dopo vai a shop e scegli il prodotto, segui tutta la procedura di acquisto (per altre info sul prodotto inviate sempre prima una email) e nel scegliere la modalita di pagamento puoi optare per: contrassegno, pagamento mediante carta di credito, pagamento mediante paypa per i possessori di un conto paypal oppure puoi scegliere di pagare anche se non hai un conto paypal nella stessa schermata il tutto dopo essersi registrati. Qualora riscontrate problemi inviateci una email provvederemo subito a risolverli.