dunderdon winter collection 2012-13. Born in the Swedish port town of Gothenburg in 1997, Dunderdon is Sweden’s most innovative workwear company. Founded by carpenter Per-Ivan Hagberg, the mission at Dunderdon has always been to create clothing for craftsmen who appreciate superior construction and smart design.
Per-Ivan’s initial creation was a line of pants made with a uniform fit but designed with different stylistic highlights. The result of this initial solution was clothing that was individualistic and distinct but also clearly part of one related family. By standing up to the demands of a variety of workplaces, early model Dunderdon pants quickly became the standard for Sweden’s many artisans, builders, and craftsmen. Following a successful launch, Per-Ivan went on to design a full collection of clothing for working men and women.
Per-Ivan has always been driven by a vision that there would be no filler designs in the Dunderdon line, that each product would have a reason for being and would satisfy specific needs. This remains a guiding credo today.
From the beginning, whether conceived for a blue-collar professional or a no-collar creative, every article of clothing has been created with a purpose and has seamlessly integrated both form and function.
Today, Dunderdon distributes its wide line of products worldwide and fabricates a full range of pants, outerwear, knits, shirts, and accessories. Every Dunderdon product is tailored to the demands of modern work and incorporates the interconnected concepts of utility, fashion, and style. Dunderdon clothing inspires and enables regardless of demographics. The company continues to produce workwear not bound by trade or environment.
Ultimately, each Dunderdon product must match up with Per-Ivan’s overarching design philosophy: “Honest, simple designs are timeless. Our products should represent the highest craftsmanship and innovation, while never compromising on fit and style. We respect the past, but we don’t rely on it.”
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