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broke clothing streetwear made in italy

broke clothing   is a available now in GenoveseStore since 1830

Broke clothing is a streetwear made in italy  with the target to be the first to bring the American streetwear in Italy. It’s an ambitious project which took shape quickly.  enters the streets to spread its brand. The kids immediately get in touch with the new style characterized by baggier fits and quality of the materials.The introduction of the brand turned quickly on a new phenomenon around which a new culture along with extreme sports and alternative music both hip-hop and punk-rock takes place.  Although the products now reflect the modern so much desidered “FASHION” way of  life  the company remains loyal to its roots positively promoting fashion new movements and fusions. Several celebrities approached the company and the product as well because they found in this Brand something which influenced their behaviour.

developed great relationships with well-known athletes as: Materazzi, Italian entertainers as Pina Diego And dj Albertino of  Radio Dee Jay and many others of the music world as J-Ax, Frankie Hi Energy, Club Dogo and many others.
The strength of the company relies on the “Made in Italy” principle, an important feature which expresses not only the label but also a philosophy of life as a whole. All in all coming from the necessity to transfer to the product high quality standards and a distinguishing character in the known markets.
​is dependent on the creativity, passion and ruggedness of the street.  . Athletes wear our clothing because of its quality, durability and the edge it gives their image. The mature consumer buys Broke because of the quality, attention to detail and the simple comfort of the clothing.

available soon in GenoveseStore

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